Connectivity as a Service Will Enable the Internet of Everything

Connectivity as a service is coming, and it’s going to change the way we think about being online as profoundly as cloud computing is transforming business and information technology.  

Cloud computing isn’t just big business — it’s made whole categories of other businesses possible. Netflix is often cited as the biggest single customer of Amazon Web Services — but the reality is that the entire video-streaming ecosystem runs in the cloud.   Beyond streaming, software we used to buy and run on computers on premises increasingly available, or solely available, as a cloud-based service.

Connectivity as a service is bringing the same flexibility to the ways we connect devices to all that data and compute power. It means that if a streaming service wants to supply bandwidth for its customers, it can buy that connectivity the way it buys storage today. It opens the floodgates for innovative businesses to buy and use otherwise unwanted bandwidth — connectivity that goes begging at 4 a.m. or in remote locations because the big carriers worry more about maintaining their retail ARPUs than making efficient use of their networks.

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